01 / 06 · WORKING ARTIFACT
Executive Decision Map
One page. Every priority decision, its state, owner, dependency and next review date.
I. The problem, in one sentence.
I am a school owner who fell too deep into AI. I help heads of school cut through the noise and decide what actually belongs in the building.
AI for teachers is a must.
AI for kids is the debate.
Start here.
Almost every draft I read is missing the same few paragraphs. Six questions, three minutes, and you will know which ones are missing from yours, plus what to write instead. No cost, no call required.
Take the AI Policy Starterthe policy is the easy half. the decisions underneath it are the check.
II. The offer.
fixed scope. fixed price. three weeks.
Someone got assigned. A tool got bought. A policy got written. And the real decisions are still sitting on your desk. Money. Parents. What happens in the classroom on Monday morning.
Some schools need a policy. Some need the whole map. Most start by finding out which. In three weeks every unresolved AI question your school is facing lands in one place, with one owner per decision and an order to take them in.
I talk to the people who actually know. You, the person you assigned to handle AI, a handful of teachers, IT. I audit what got bought, what gets used, what the policy says, and what students really do.
Everything lands on one page. Decisions that are yours alone. Decisions you can delegate. Safety and policy gaps nobody flagged. The two or three quick wins hiding in tools you already pay for.
I present the map live to you and your leadership. You leave knowing what to decide, in what sequence, and who owns what. No sixty-page report. One map, one sequence, one owner per decision.
Founding-client pricing — schools
The AI Decision Map
€6,500
fixed · three weeks
Every AI decision the school faces, who owns each, in what sequence, cost of postponing. Fixed scope, fixed price. Leadership-level diagnostic, costs meaningfully less than the year of implementation it opens.
The Build
From €25,000
ninety days · scoped by the map
Doing what the map found. Named deliverables, defined end, no open-ended retainer. Scope is set on the last page of your map, not in a sales call.
No Build starts without a decision map. If your school already has one that holds up under review, we say so and move straight to execution. If not, the Map comes first.
Half up front, half on delivery. The second half is due only once your decision room has done its job: every priority question decided, assigned, or in a bounded test. Closure is the deliverable, not a report.
Paid to check, not to cheer. The map sits on your side of the table, testing confident claims against evidence. Your team does not need to be convinced first. Only you do.
Thirty minutes. If I am not the right person, I will tell you in the first ten.
III. The map in motion.
IV. What you actually get.
This is the operating system left behind after three weeks. Select a folder to see the shape of the work. The evidence stays deliberately obscured, because the real version is built inside your organisation.
01 / 06 · WORKING ARTIFACT
One page. Every priority decision, its state, owner, dependency and next review date.
V. The three weeks.
The map is the mechanism. This is what you are actually buying.
Not sure where to start?
Twelve leadership questions, ten minutes, no technology knowledge needed. You get your two weakest areas and a thirty-day move for each. Free.
Check if you need The MapVI. The founding ten.
Thirty minutes. We will identify where it belongs: stop, watch, test, adopt, scale or retire. If I am not the right person, I will tell you in the first ten.
VII. Field notes.

VIII. Who is behind this.
I founded an accredited private high school in Budapest and brought AI into the curriculum while most schools were still debating phone bans. The school still runs without me in the building.
I have made payroll. I have handled the angry parent at 9pm. I have hired the wrong head of department and had to fix it.
I run AI training programs for teachers and corporate teams from Mexico to Dubai. I write EdTech Realist.
My starting point never changes. AI for teachers is a must. AI for kids is the debate.
IX. The writing.
the site never republishes the newsletter. it lives on substack.
The same tool that saves one kid quietly kills another.
Latest
EdTech Realist — It took forever to build this.
Jul 14
Coming next.
In draft
One post lands in your inbox when it is ready. No schedule. No filler.
X. Between the posts.
The core assumptions behind every post, every school engagement, every founder call. Open a card to see who it is for and why it matters to them.
A note for the other side.
If you are building for schools, that work is described on its own page. The two sides never meet through me.
No brokering. No introductions, referral fees,
or commission, in either direction, ever.
Schools do not pay me to be sold to. Founders do not pay me to sell.
for the head of school
with the AI folder still open on the desk.

for the head of school
with the AI folder still open on the desk.